---
title: "Google Business Profile Setup for Trades UK | Local Impact"
description: "Google Business Profile setup and optimisation for UK trades. Categories, services, service areas, photos and review links set up properly so you show in the local map pack."
url: https://localimpact.uk/google-business-profile/
---

[Home](https://localimpact.uk/) Google Business Profile

# Google Business Profile for trades

When someone searches for a trade near them, the map pack is usually the first thing they see. Your Google Business Profile is what gets you in it. We set it up properly and keep it matched to your website.

[All services](https://localimpact.uk/services/)

[ 01 ] What you get

## What's included

- Profile setup or takeover
- Primary and secondary categories
- Services listed with descriptions
- Service areas matched to your site
- Photo upload and naming
- Review link and request card
- Website and Quick Quote links
- Guidance on posts and updates

[ 02 ] How it works

## Why it works for trades

### Get the basics exactly right

Most profiles we see have the wrong primary category, no services listed and a service area that does not match the website. Those three fixes alone can change how often you appear. We get them right first.

### Matched to your website

Your business name, services and towns should read the same on your profile and your site. We build both together, so Google sees one consistent business rather than two slightly different ones.

### Reviews that keep coming

We give you a short review link and a simple printed card for the van, so asking for a review at the end of a job takes ten seconds. Fresh reviews help your ranking and help the next customer choose you.

[ 03 ] Process

## Four steps to launch

1. 01
   
   ### Audit
   
   We check your current profile, or confirm you do not have one yet.
2. 02
   
   ### Verify
   
   We walk you through Google verification, which has to be done by you.
3. 03
   
   ### Optimise
   
   Categories, services, areas, photos and links set up properly.
4. 04
   
   ### Maintain
   
   Optional check-ins to keep it current as your business changes.

[ 04 ] Questions

## Common questions

### Do I need a shop or office address?

No. Most trades run a service-area business, which lets you hide your home address and list the towns you cover instead.

### Can you verify the profile for me?

Google requires the business owner to complete verification. We guide you through it step by step and handle everything else.

## More services

- ### [Website Design](https://localimpact.uk/web-design-for-tradesmen/)
  
  Trade websites that turn visits into jobs. Mobile-first, fast, Quick Quote built in.
- ### [Inbuilt SEO](https://localimpact.uk/inbuilt-seo/)
  
  Local SEO built into the site structure from day one, not bolted on afterwards.
- ### [Hosting & Maintenance](https://localimpact.uk/hosting-and-maintenance/)
  
  FREE hosting forever on Cloudflare, plus updates and uptime checks, handled for you.
- ### [Branding & Logos](https://localimpact.uk/branding-and-logos/)
  
  A clear logo and look that works on the van, the site and your workwear.
- ### [Content & Copy](https://localimpact.uk/content-and-copy/)
  
  Service pages, articles and photo guidance written in plain trade English.
